First Adore Me store will be at company’s Manhattan headquarters

For its first brick-and-mortar store, e-commerce lingerie seller Adore Me is taking a cue from startups such as Warby Parker, Bonobos and Gilt Groupe, and opening a showroom at its New York City offices.

The appointment-only store, which requires shoppers to schedule their visit on the Adore Me site, will be located at 205 W. 39th St., Floor 16. It will open to the public on April 5.

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