Plus Size Brunette Models Sell More Than Slim Blondes

Not only are blonde lingerie models some of the most unrelatable figures in the media, they’re actually not doing anything to boost sales when it comes to lingerie.

Underwear brand Adore Me has found that plus-size brunette models sell more products than their impossibly slim counterparts.

The US company made the discovery after producing three TV adverts – one featuring blonde, stereotypically slim models, one featuring brunette models and a third ad starring plus-size brunette models.

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