5Qs for James Cook on clicks-to-bricks expansion

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For some time now, the global real estate services company JLL has been tracking online retailers cautiously tiptoeing into physical retail, but the pussyfootin’ days appear over for growth-hungry e-coms. A JLL study of more than 100 digital retailers released this week found national expansion strategies to be commonplace. We made a call to JLL research director James Cook to learn more about these click-to-brickers with some 850 stores in the pipeline.

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