Fitting Rooms Get Techy: Adore Me, StoreAdvise Bring IoT to Intimates


Digital native lingerie brand Adore Me makes the fitting room experience more intimate with StoreAdvise, the retail technology platform from StoreAdvise envisioning “autonomous retailing.”

Combining Internet of Things, radio frequency identification and smart fitting-room digital displays, the system allows the Adore Me customer convenience, privacy and enhanced interaction in the fitting room. And more, it can warrant high value for the retailer — with $1.4 million in savings, according to StoreAdvise data.

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